The sole purpose of this section is to provide you a concise list of links arranged topic wise. These links contain readings, videos or audios which I found very though provoking.
Collection of videos by Marketing Science Institute
Books:
Need a Happiness Boost? Read a Good Book.
Creativity:
Welcome to the Era of Creative Meritocracy
Entrepreneurship:
· Student Startup Story: An Interview with Brett Kop
Posted on August 3rd, 2010
· Suicide
A very nice cartoon
· Ten Ways To Measure A Startup's Progress
· "Three Questions for Entrepreneurs"
HBR Article
Ideas:
Innovation:
· The Straddling Bus? A Chinese Innovation in Urban Transport
· The Effect of Market Leadership in Business Process Innovation
HBS working knowledge
Management:
· Low esteem and the factory
· The Dirty Truth About 'Best Places to Work' Lists
posted 28 June 2010
Marketing:
- Marketing Resource from The Chartered Institute of Marketing
- What Is Customer Opinion Good For?
- In Praise of the Purple Cow
- A very old but fabulous article on being remarkable!
- Marketing to Women: Focus Strategies
- A hierarchy of failure worth following
- The sugar cane machine
- Very nice post on customer relations
- Stop Trying to Delight Your Customers HBR Article
Motivation:
· Ambition
posted on 28th July 2010
· An Effective (and Underused) Way to Reassure and Motivate
HRB Article
· Interests=Passion=Success
17th july 2010
17th july 2010